by Trachelle Spencer | July 14, 2020
Would you try to build a puzzle with just one piece? You already know the answer is no, so why would you try to make pricing decisions based on just one data point? With puzzles, the picture doesn't...by Trachelle Spencer | July 02, 2019
I recently read - with interest - the coverage of NMHC's recent spring Board of Directors meeting in Chicago. What really caught my eye was a talk...by Trachelle Spencer | June 18, 2019
It's June, the sun is out (mostly) here in Denver, and like all locals involved in the multifamily industry, I'm looking forward to welcoming a few...by Trachelle Spencer | May 01, 2019
A few weeks ago we discussed the experience of leasing up big projects and the importance of setting up unit type groupings in the pricing & revenue...by Trachelle Spencer | February 26, 2019
Last week we were talking about the experience of leasing up big projects, and it reminded me of something that I’ve advised companies against doing...by Trachelle Spencer | January 02, 2019
Just before a 29-year-old friend of mine was due to stay in a fairly upscale hotel recently, the staff texted her before check-in and suggested that...