Donald Davidoff

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Pricing and Longstanding Vacant Units

by Donald Davidoff | Oct 6, 2013 12:00:00 AM

In my last blog, I promised to talk a little more about longstanding vacant, so here we go. I am not an advocate of automatically reducing rents just because a unit has been vacant a while; and as discussed in a prior blog, I don’t recommend putting leasing bonuses on longstanding vacants. Here’s what I do recommend:

Is Your Bonus System Hurting You?

by Donald Davidoff | Sep 26, 2013 12:00:00 AM

Funny thing about bonus systems —you often get exactly what you incent. Now that doesn’t mean you get what you want. It means you get what you...

Inverted Leases at Renewal Time: A Big Challenge

by Donald Davidoff | Sep 17, 2013 12:00:00 AM

It’s that time of the year when prices typically start going down. The good news is that with rent growth relatively strong over the past year, in...

A Gathering of Pricers--Will I See you at ARM?

by Donald Davidoff | Sep 3, 2013 12:00:00 AM

It’s been a while since I last blogged. Lots going on—crazy busy with clients, my younger daughter just started high school and we just sent my older...

Budgets are Looming

by Donald Davidoff | Jul 9, 2013 12:00:00 AM

As we enter the “dog days” of summer, it’s time for pricers to look ahead. Things are usually good right now—we have a strong tailwind from...

KPIs: What Exactly Are You Trying to Measure?

by Donald Davidoff | Jun 28, 2013 12:00:00 AM

So I've been doing this D2 Demand Solutions thing since I left Holiday Retirement a bit more than 7 months ago. I counted that I've now worked with...

ApartmentRatings.com: Critical for Marketing?

by Donald Davidoff | Jun 18, 2013 12:00:00 AM

There are many different opinions about the value of social media in multi-family housing. Readers of this blog should be pretty aware of mine. But...

Channel Pricing Conflict and Customer Service

by Donald Davidoff | Jun 18, 2013 12:00:00 AM

So this past week was an interesting one for travel. I was attending the Folk Alliance International’s conference in Toronto through Sunday. Nothing...

Should we offer and price really long lease terms?

by Donald Davidoff | May 19, 2013 12:00:00 AM

So I’m at the NMHC Market Research Forum in Boston this past week to sit on a panel/workshop on revenue management. Mark Obrinsky, who heads up...

The Most Effective Marketing (and Other Lessons from AIM)

by Donald Davidoff | May 6, 2013 12:00:00 AM

At AIM last week, I was up early for breakfast and wandered into the roundtable Lisa Trosien was leading, called “Talk Nerdy To Me.” If you’ve never...

Pleasure or Pain

by Donald Davidoff | Apr 18, 2013 12:00:00 AM

Those of you who know me well know that my brother is a sales coach. Well, more than that but this blog isn’t really about him, so I’ll leave it as a...
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