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Revenue Management

A New Consumer-Reporting Law Creates an Amenity Opportunity

by Dom Beveridge | June 29, 2021

On this blog, we frequently write about amenities. We praise those that deliver ROI to apartment operators, criticize the habit of adding amenities that don't. And we advise many clients and readers...

It's Time to Measure how Customer Experience Impacts Revenue

by Dom Beveridge | April 13, 2021

Last week I was curious to hear about some new research conducted by J Turner Research and RealPage, into the impact of online reputation on...

The Return of Pricing Power, And What You Should Do With It

by Donald Davidoff | March 30, 2021

Spring is arriving, and revenue manager's thoughts typically turn not just to baseball but to sequential rent growth. Of course, this year is...

What One Firm's Daily Stand-Up Tells Us About 2021 Renewals

by Dom Beveridge | March 09, 2021

As revenue management people, we at D2 naturally bias toward strategies and tactics that optimize top-line performance. For the last year or so, we...

The Pros and Cons of Lease Terms Longer Than 12 Months

by Donald Davidoff | February 09, 2021

Over the past decade, there's been an increasing number of operators regularly offering lease terms longer than 12 months. It's part of a natural...

What Unit Amenity Matters More Than Square Footage?

by Donald Davidoff | February 02, 2021

Over the past 10+ months, we've observed, blogged and presented webinars about this recession. We've compared our observations to our experience of...

The Ingredients of a Good Pricing Call

by Dom Beveridge | January 21, 2021

The decade of growth that came before COVID-19 covered a multitude of sins in our industry. As we have written in these pages, pricing and revenue...

The K-Shaped Recovery: What it Means for Multifamily Pricing

by Donald Davidoff | January 12, 2021

When the recession first hit so quickly back in March, pundits naturally and immediately began to predict what would happen as the country navigated...

Five Things to do NOW to Prepare for the Post-Vaccine World

by Donald Davidoff | January 06, 2021

As we enter this year full of hope (knock on wood) that there's no way that 2021 won't be better than 2020, there's still a lot of uncertainty...

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