What COVID Really Taught Us About Self-Show
by Dom Beveridge | Mar 16, 2021 12:00:00 AM
When the multifamily industry looks back at the unprecedented events of 2020, one of the most remarkable characteristics will be the meteoric rise of self-guided tours. Readers of this blog will be familiar with our views on this subject. For some years, we have urged the industry to embrace self-show, citing both the success of self-guided tours in single-family housing and the self-service megatrend that has changed most industries.